The Kettle Chips maker is investing £2.7m ($3.5m) to upgrade the manufacturing capabilities of its Norwich factory as it celebrates its 30th anniversary.
UK business Kettle Foods is diversifying into new snacking avenues such as popcorn and potentially pretzels as it expands overseas with its parent firm.
Kettle Foods, the company behind the popular Kettle Chips brand,
looks set to be acquired by private equity firm, Lion Capital - a
sign of its growing importance in the healthier snack market.